Trades don’t need to look creative. They need to look competent.
Many trade businesses do excellent work but undersell it visually. Meanwhile, flashier competitors often look more established than they are. Kerosene documents real work in a way that builds trust with customers, contractors, and commercial partners.
What matters here
Proof of capability: real sites, tools, outcomes
Process over posing: prep, safety, standards
Calm, natural portraits of people at work
Progress and before/after when it adds clarity
How we shoot
We work around the job. Fast, practical, site-aware.
Outcome
Images that make you look like what you are: reliable, skilled, worth paying for.